Full Job Description
About Us
At Amazon, we strive to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. With our innovative approach to e-commerce, logistics, and technology, we aim to offer our customers unparalleled service and convenience. Our team in Trenton, NJ is growing, and we are on the lookout for a Digital Content Strategist to elevate our content initiatives and connect with our diverse audience.
Position Overview
As a Digital Content Strategist at Amazon, you will play a pivotal role in designing and implementing a cohesive content strategy that aligns with our overall marketing goals. In this position, you will collaborate closely with cross-functional teams, including marketing, product development, and analytics, to create impactful digital content that captivates and engages our customers across various platforms.
Key Responsibilities
- Develop comprehensive content strategies to enhance our digital presence.
- Conduct market research and audience analysis to identify trends and inform content creation.
- Create and manage a content calendar that aligns with marketing campaigns and business objectives.
- Write, edit, and optimize various types of content, including blog posts, social media updates, and email campaigns.
- Collaborate with graphic designers, SEO specialists, and other marketing professionals to produce high-quality content.
- Track and analyze performance metrics to assess content effectiveness; adjust strategies based on data-driven insights.
- Stay current with digital marketing trends and continuously seek to innovate and improve our approach to content.
- Engage with the online community through various channels and foster relationships with influencers and brand advocates.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital content strategy, preferably in a B2C environment.
- Strong understanding of SEO best practices and digital marketing principles.
- Exceptional written and verbal communication skills with acute attention to detail.
- Proficiency in using content management systems (CMS) and analytics tools (e.g., Google Analytics).
- Experience with social media platforms and online community management.
- Creative thinker with the ability to generate engaging and original content ideas.
- Self-motivated, organized, and able to manage multiple projects simultaneously.
What We Offer
At Amazon, we believe that our employees are our greatest asset. We offer a competitive salary and benefits package including:
- Comprehensive healthcare coverage (medical, dental, and vision).
- Generous paid time off, including vacation, sick days, and holidays.
- 401(k) plan with company match.
- Employee discounts on Amazon products and services.
- Professional development opportunities to grow your skills and career.
- A dynamic work environment that fosters creativity and collaboration.
Company Culture
At Amazon, we value diversity and are committed to creating an inclusive environment for all employees. We encourage individuals from all backgrounds to apply. Our culture is centered around customer obsession, innovation, and a sense of ownership. We believe in empowering our team members to take risks, experiment, and think big.
Why Trenton, NJ?
Trenton, the capital city of New Jersey, is a vibrant metropolis known for its rich history, diverse community, and strategic location. With easy access to major highways and public transportation, Trenton offers a mix of urban conveniences and suburban charm. Enjoy a variety of dining options, beautiful parks, and cultural attractions while being just a short commute away from Philadelphia and New York City.
How to Apply
If you are a forward-thinking, innovative individual with a passion for creating engaging digital content, we would love to hear from you. Please submit your resume and cover letter detailing your experience and qualifications for the role of Digital Content Strategist at Amazon in Trenton, NJ.
A Step Towards Your Future
Join us at Amazon and embark on a journey to revolutionize digital content in a company that values creativity and innovation. Take the step to advance your career and make a direct impact on our audience through effective content strategies.
Equal Opportunity Employer
Amazon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We offer equal employment opportunities without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.
FAQs
1. Is remote work an option for this position?
This role will primarily be onsite in Trenton, NJ, but we may offer flexibility depending on project needs.
2. What is the typical career path for a Digital Content Strategist at Amazon?
Digital Content Strategists can advance to senior strategist roles, content manager positions, or other leadership roles within marketing.
3. What is the company culture like at Amazon?
Our culture is dynamic and fast-paced, emphasizing ownership, innovation, and continuous improvement.